PS3 $499 Starting July 12th

[xiaNaix]

A PS3 price cut rumor spread like wildfire across the Internet this afternoon when several sites spotted a new advertisement from Circuit City. The ad as seen on Kotaku lists the PS3 console at $499.99, $100 less than its current price

Although Sony has yet to confirm a price drop officially, GameDaily BIZ has received confirmation from the retail sector that the PS3 will be dropped to $499 next week. Sony itself recently talked about "refining" the PS3 price. Now it appears to be happening.

Source: Game Daily

[Vegeta]

Price in the UK needs to drop to £299 now.

[darkdex52]

Just order from USA, and it'll be ~250 for you.

[Perseid]

Great, so only $100 to go until I want one. :P

[snipersnake]

with 360's tech problem now, this is nice. and sony's team picked the right moment to execute this.

[Gradius]

No Plans to Cut PS3 Price: Sony

Sony said it has no current plans to lower the price of the PlayStation 3 after gaming Web sites reported some U.S. retailers will offer discounts from next week.

"We have no immediate plans as of now" for price cuts, President Ryoji Chubachi said today in an interview in Tokyo. Any change in the console's price "is a matter" for Sony's game unit, Sony Computer Entertainment Inc., he said.

A price cut would help spur sales of Sony's $599 console, which has trailed Nintendo's Wii since the players were introduced late last year. Sony said in May that higher sales and lower production costs will help reduce losses at the game division by almost 80 percent this fiscal year to 50 billion yen ($405 million) after a record loss.

Web sites including GameDaily and CAGCAST Video Games reported that PlayStation 3 consoles will be sold at Circuit City Stores Inc. branches from July 12 at $499, with some citing an unidentified "merchandising manager at one of the world's biggest retailers."

Daisuke Nakata, a Tokyo-based spokesman at Sony Computer, said the company doesn't comment on its price strategy, according to Bloomberg.com report.

Sony's rivals may announce price cuts of their consoles at the Electronic Entertainment Expo game show to be held in Santa Monica, California next week. Sony is also expected to proceed to similar price cuts for the PS3 later this year.

----

I'll only buy a PS3 when is below $250, if that never happen, well then, I'll never buy one!

[xiaNaix]

Just further proof that Sony is a cluster**** and the head doesn't know what the ass is doing. See our most recent news post. Some stores have already lowered the price. This price drop is happening, whether Sony knows it or not.

[barf]

Who wants a PS3 without a "HDLoader"?!?

Nobody in this world!

If only were able to make the products the market wants...

[Efini]

While the price cut is nice, I think myself and a vast majority of others were hoping for a price drop along with the 20gb model. It is unfortunate that the 20gb model is no longer available. A $400 price tag would have been very attractive. The $100 price drop feels very insignificant as a stripped down PS3 was already available at launch for $500 (if you could actually find one).

Nevertheless, price cuts are always welcome.

[Den Leiw]

The ps3 hasn't even been available for 1 year and there's a 100 $ price drop, that is a good move by Sony. A price tag of 499 $ (actually 500 ^^) looks more attractive IMHO


However, I will wait for a slimmed down version of the ps3 with a decent price, I find the console way too bulky as it is. I guess this will buy the ps3 by 2010 then. Wii and Ps2 keep me entertained for now


Anyone know if they will apply the price drop in Europe/Australia ?
If we are lucky we may see it before Xmas ^_~